Life is too short for bad software. If that seems like a silly statement, it helps to remember that post-pandemic, the average knowledge worker probably spends more time in business software than actually interacting with colleagues.

This impact is magnified when the software is used to manage peoples work (and livelihood). People / team / headcount management software is really bad. While it's easy to think of it as a small part of a company (and often an overlooked one), the effects of this trickle down to every aspect of how a company operates. Execs can't make effective planning decisions. Managers can't understand the context for their team properly. And every employee — ever so slightly — feels more like a statistic.

We think this is — in big part — the fault of the systems used to manage people & talent. We think we can do way, way better. And we want to do this by balancing the nuanced individual and holistic whole, by balancing both visibility and control.

Taking this from subpar to great can create a magical experience for every person at a company. It can allow companies to make faster, better decisions; build more aligned teams; and reward and retain their best people, creating a vortex of talent density where people are excited to show up and build every day.